Elements Budds Beach

Elements Budds Beach was a pre marketing expressions of interest campaign. Interest was high when launched Q4 of 2021. Content was crafted to enhance SEO without compromise to design.

Our client McNab commissioned us to name and brand this exciting boutique residential high-rise at Budds Beach Surfers Paradise. Elements was a perfect name for this building with its expression of free form and curves mimicking the water, sand, river and wind. A pre-marketing mini-website was developed to capture engagement from visiting tourists to the Gold Coast over December 2021 – January 2022.

Strategy

Branding

Website

Print

Naming

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